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      PEST分析法是什么?它的用途是什么「獨家解答」

      時間:2021-07-13 09:16來源:www.nguoikontum.com 作者:cinq 點擊:
      PEST分析法是什么?它的用途是什么?PEST分析著眼于組織的外部環境。PEST代表:政治、經濟、社會和技術因素。這種分析對于一個組織來說非常重要,因為在這里,一個組織關注的是他們無法控制但仍在努力實現其目標的因素。以下提供一篇PEST分析法寫作的模板介紹,針對PEST分析中所包含的四個因素進行解釋說明,供參考。
      PEST分析法
      PEST分析法
      A PEST analysis looks at the external environment of an organization. PEST stands for: political, economic, social and technological factors. This analysis is really important for an organization because here an organization looks at factors that they have no control over but still trying to achieve their goals.
      Political 政治
      政治因素基本上告訴組織,政府的參與在多大程度上可以影響企業經濟。這一因素包括勞動法、稅收、變革管理和限制。政治控制不是由組織控制的,而是不可預測的。例如,如果政府提高最低工資標準。雇員的成本上升了。然后,組織所有者要么提高價格,要么增加更少的員工,這樣就可以向員工支付更多的工資。不過,如果提價,幾乎沒有顧客會買這種產品。因此,大多數企業都會找到一種減少員工數量或減少員工工作時間的方法。
      Political factor basically tell the organization that up to what extent government involvement can affect the business economy. The factor includes labour law, tax, change management and restrictions. Political controls are not in the control of organization they are unpredictable. For example, if the government increases the minimum wage. The costs for employees go up. Then the organization owner will either increase prices or higher fewer employees so can pay more to the employees. Though, if prices are raised there will be few customers buying the product. So most of the business will find a way to operate with fewer workers or reduce the work hours for the employees.
      Economic 經濟
      經濟因素包括匯率、經濟增長。例如,匯率影響原材料和機器的進口成本,也會影響企業的競爭力。如果該國的匯率下降,這可能會影響該組織。如果一個組織有進出口貨物。通貨膨脹也影響到本組織。例如,如果一個人的月收入翻倍,這將使個人負擔得起更多的東西。但如果每個人的收入也翻一番呢。個人將不能再購買更多的東西。因為每個人的收入都是這個數字的兩倍,所以人們會賺更多的錢,但追求同樣數量的商品。因此,如果商品價格整體上漲,那么一個人應該比前一年賺更多的錢,以避免變窮。
      Economic factor includes the exchange rates, economic growth. For example, exchange rates affect the cost of importing raw material and machinery and also it can affect the competiveness of businesses. If the exchange rates are gone down in the country this can affect the organization. If an organization has imported or exported goods. Inflation also affects the organization. For example, if an individual’s monthly income doubles this will allow the individual to afford more stuff. But what if everyone’s income also doubles. The individual will no longer be able to buy more stuff. Because every one else also earns double the amount .so people will be earning more money but chasing the same amount of goods. So, if there is an overall increase in the price of goods then an individual should earn more money than the previous year to avoid becoming poor.
      Social 社會
      社會因素包括文化因素和一些其他因素,如:生活水平、教育水平、性別差異、宗教因素。這些因素影響人們對產品的認知。
      Social factor includes the cultural factors and some other factors such as: standard of living, level of education, gender differences, and religious factors. These factors influence people to be aware of the product.
      Technological 技術
      Factors will include productivity of machinery, Research, development facilities, maturity of technology, and higher range of capacity. These factors have influence on the quality, quantity and the cost. For example if an advanced machinery is used in an organization to make product it will make more product than the organization which has the old machinery.so the quantity of the products will be more and the quality of the products will be outstanding.
      Conclusion 結論
      這些因素將包括機械的生產率、研究、開發設施、技術的成熟度和更高的能力范圍。這些因素影響著產品的質量、數量和成本。例如,如果一個組織使用一種先進的機器來制造產品,它將比擁有舊機器的組織制造更多的產品,因此產品的數量將更多,產品的質量將更出色。
      According to the PEST analysis the business organization can identify which factors are they being affected from .so they can be full aware and be up-to-date. PEST analysis is one of the comprehensive ways to study the effect of various factors and then utilize them for opportunities and by defending against the threats.
       
      PEST分析法作為三大分析法,廣泛運用于各種論文或者作業的寫作,國內外都比較常見。但是總體上都是有模板可以參考,具體內容可根據實證對象的特點進行調整。以上是針對PEST分析中所包含的政治,經濟,社會和技術因素進行講解。本站提供留學生作業寫作指導服務,并提供各類論文格式參考,如有需要可以咨詢本平臺。


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